Aleksandra Prijović

Aleksandra Prijović is a Serbian pop-folk singer, born in Sombor on 22 September 1995. After her parents divorced she moved with her mother to Beli Manastir in Croatia at the age of three. At thirteen she recorded her first songs, "Majko" and "Boli svaka tvoja reč", for Mega Sound.

She became known on the seventh season of the talent show Zvezde Granda, where she finished fourth. Her first single afterwards was "Još večeras plakaću za tobom" (2013), and in June 2013 she sang "Ma pusti ponos" with Amar Jašarspahić. With Grand Production she then had a string of hits: "Za nas kasno je" (2015), which passed 80 million views on YouTube, "Šta bi" with MC Stojan, "Totalna anestezija" (2016), "Senke", "Uspomene" and "Litar vina, litar krvi" with Aco Pejović. Her debut album Testament came out in July 2017.

Later she founded her own label, A Music. "Ko si ti", her 2018 duet with Saša Matić, passed 110 million views on YouTube. "Bogata sirotinja" (2019) won Folk Song of the Year at the 2020 Music Awards Ceremony, and "Duguješ mi dva života" (2020) was the theme song of the TV series Ubice mog oca, in which she also played a recurring role. "Neponovljivo" came out in 2019 as well, and "Legitimno", with more than 60 million views, followed in 2020.

On A Music she released Zvuk tišine (2022), with "Sabotiram" and "Ja sam odlično" in the Billboard Croatia top ten, and Devet života (2023), led by "Kuća strave"; "Dam dam dam" went to number one on the Croatia Songs chart. Her first arena tour, Od Istoka do Zapada (2023-24), included three nights at the Štark Arena in Belgrade and five sold-out shows at the Arena Zagreb, plus three each in Sarajevo and Niš. Her album Bol i alkohol came out in 2026, and its official videos are gathered here.